We all hate manual work. One of the most boring tasks is to get offers from an advertiser and plug it into your network.
That already sucks, but when you have to maintain all these offers in real-time, then the struggle really starts. Imagine now the creation of 10 landing pages on every offer you integrate and you need a full-time worker only for that.
But there is an option to take away some struggle. The offer fetching per API.
In this case, you connect to the software of the advertiser per API and you get all the offers including all details and updates in your system. A very handy tool that is not used too often.
Not all advertisers and networks are using solutions that have the API offer fetching integrated but there are plenty on the market. Besides that, it's also a pretty advanced feature that not everybody is using. As usual, with API be extra careful who you are working with and who you are connecting to with what rights.
Have you already heard of offer fetching?